Hi Folks. Today we continue the theme of customer service. As you'll see in the following article the ways to mistreat your clients are probably more numerous than ways to look after them. Enjoy!
Author's Name: John Corcoran TC,BA,Assoc.Dip.Small Bus.(The Affiliate Angel)
BE GOOD TO YOUR CLIENTS AND THEY WILL STICK AROUND
Have you ever received customer service that was so bad it almost bordered on
abuse? You know the kind of treatments some low-paid, uncaring, overworked,
h
and unappreciative company reps mete out to the client: the eye rolling, the
shortness on the phone, the deep sigh of the employee when the client needs
something to be explained again and again, the chip on the shoulder, and the
downright rude comment that “that” (whatever “that” is) does not fall within
the rep’s job description.
Being good to your clients will ensure that they will stick around; in a day
and age where the Internet provides competition – either by virtue of doing
many tasks virtually; or by enabling vendors and service providers from
across the globe to connect with eager clients from all over the world – that
has already forced many companies out of business, you have to be wise when
it comes to client treatment. You need to understand that without your
employees and your clients, you would be unable to sit in your office and
keep on the lights or pay for the water bill. Thus, even the most callous
customer service phobic will acknowledge the need to be good to your clients.
Doing so is actually easier than you think! For example, your service needs
to be easily accessible. Make sure your phone system is up and working, have
enough people to answer the telephone, and ensure that in case of messages
being left, someone from your company will return the call within 24 hours.
Excessive hold times and missed call backs are a first rate complaint that
has sent many a potential client seeking out the competition.
Additionally, make sure that your prices are in keeping with the national
average. Do not raise rates while failing to raise customer service levels.
While rate increases are necessary at times, expecting your clients to stick
around if they do not receive added benefits is unrealistic. Soon you will
find that they will go elsewhere. Interestingly, most people do not mind
paying more for a service, if they perceive that they are receiving more for
their money. Failure to provide more for the requested price increase is the
great gift that many television cable companies have given to satellite
television providers who time and again made the cable companies the butts of
their commercials and jokes.
Being good to your clientele means keeping your word: if you promise a
certain level of customer service, a specific benefit, or simply an in-home
appointment to take place between the hours of 8 and 12, make sure you
deliver! A client will forgive a call asking to reschedule or expression
serious regret at a specific benefit no longer being available and offering a
comparable benefit in exchange, but no-call, no-show companies are notorious
for losing clients. Be good to your clients and they will stick around!
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Author Resource Box
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John Corcoran is a retired High School Teacher in Nsw, Australia. His aim is
to assist others to be successful while building his own internet business.
He recommends all the following sites can be helpful:
http://www.AffiliateAngel.biz/optin.htmlhttp://www.affiliateangel.biz/blog/
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